On November 12, 2025, the opening ceremony of the global intelligent manufacturing base of Denon Laser DNE Laser (hereinafter referred to as Denon Laser) with the theme of "New Journey Starts, Ten Thousand Miles of Same Light" was grandly held at the Jiujiang Port International Industrial Park in Nanhai, Foshan. This grand ceremony not only marks a new era of large-scale, intelligent, and global development for Denon Laser, but also demonstrates its firm determination and strong strength to root in China and serve the world.
As the core hub of Swiss Baichao Group's layout in southern China, Denon Laser's global new intelligent manufacturing base not only creates highly automated production scenarios according to the "Industry 4.0" standard, but also marks the official launch of Denon Laser's new global journey with a brand new image under the wholly-owned holding of Baichao Group.
Mr. Markus Th ü r, Consul General of Switzerland in Guangzhou, Mr. Chen Haobin, Secretary of the Party Group and Director of the Standing Committee of the People's Congress of Nanhai District, Foshan City, Mr. Domenico, President of Swiss Baichao Group, Dr. You Song, President of Swiss Baichao Group in China and Asia Pacific, and Global CEO of Denon Laser, as well as nearly 300 industry partners and domestic and foreign customer representatives, gathered together to witness this important milestone in the laser equipment industry. The event was filled with a warm atmosphere of government and enterprise cooperation and opening a new chapter together.
Speech by Dr. You Song, President of China and Asia Pacific of Swiss Baichao Group and Global CEO of Denon Laser
Dr. You Song, President of the China and Asia Pacific regions of Swiss Baichao Group and Global CEO of Denon Laser, expressed sincere gratitude to government leaders, industry experts, customer representatives, and partners for their arrival in his speech. He stated that the opening ceremony of Foshan Intelligent Manufacturing Base is an important milestone in the 17 years of hard work and development of Denon Laser, and today we have witnessed a new brilliance of Denon Laser.
Speech by Mr. Domenico, President of Swiss Baichao Group
Mr. Domenico, President of Swiss Baichao Group, then spoke, first expressing appreciation for the rapid development of Denon Laser. In his speech, he emphasized that while operating independently, Denon Laser has always been a 100% member of Baichao Group with blood ties. DiNeng Laser is ready to drive a new era as a global brand serving Chinese and global customers. This new identity reflects that DiNeng is not only manufacturing machines, but also creating opportunities, empowering the industry, and inspiring all DiNeng people to dare to think, dare to do, and dare to innovate.
Speech by Mr. Markus Th ü r, Consul General of Switzerland in Guangzhou
Mr. Markus Th ü r, Consul General of Switzerland in Guangzhou, stated that Switzerland maintains strong and close ties with China in many fields, with corporate investment in China increasing by 20% in the first three quarters of this year compared to the same period last year. He also pointed out that Baichao Group chose the Guangdong Hong Kong Macao Greater Bay Area precisely because of its manufacturing status. By deeply integrating the global technological advantages of Baichao with the localized strength of Denon Laser, Baichao Group is expected to explore broader prospects in the Chinese and global markets.
Speech by Mr. Chen Haobin, Secretary of the Party Group and Director of the Standing Committee of the People's Congress of Nanhai District, Foshan
Mr. Chen Haobin, Secretary of the Party Group and Director of the Standing Committee of the Nanhai District People's Congress in Foshan, stated in his speech that the opening of the Denon Laser Foshan Base injects new vitality into the equipment manufacturing industry in Nanhai and demonstrates Nanhai's determination to build an international intelligent manufacturing industry cluster. He stated that Nanhai District will continue to provide high-quality services and all-round support for the entire chain of Denon Laser, promote the upgrading of the industry, and look forward to Denon Laser taking Nanhai as a new starting point to contribute stronger momentum to the transformation and upgrading of the global manufacturing industry.
Ceremony Highlights: Auspicious Inheritance, Opening a New Chapter Together
Multiple meaningful ceremony segments convey beautiful expectations for the future of Denon Laser.
Mr. Domenico hands over Niu Ling to Dr. You Song
At the gift giving ceremony at the headquarters of Swiss Super 100, Mr. Domenico, President of Swiss Super 100 Group, handed over the auspicious, protective and inheritable Swiss Bull Bell to Dr. You Song, Global CEO of Denon Laser. With this Swiss characteristic token, the group expresses its blessings and support for Denon's vigorous development.
Opening ceremony and finishing touch ceremony
Immediately afterwards, Mr. Markus Th ü r, Mr. Chen Haobin, Mr. Domenico, and Dr. You Song took the stage together to add the finishing touch to Ruishi. As a symbol of Chinese auspiciousness, this finishing touch symbolizes exorcism, blessings, and prosperity, endowing the base with auspicious meanings.
The subsequent ribbon cutting ceremony pushed the atmosphere to a climax. Ten guests held the ribbon together and completed the ribbon cutting in the countdown of the entire venue. When the ribbon falls, the Denon Laser Foshan Global Intelligent Manufacturing Base is officially put into use, marking the beginning of a new journey in intelligent manufacturing.
Brand promotion+new product release
At the celebration, Denon Laser also brought two major surprises
——Brand upgrade promotion and new product release demonstrate the hard power and innovative determination in the field of laser intelligent manufacturing.
Brand upgrade promotion
During the brand upgrade promotion, Mr. Michael, Chief Communications Officer of Swiss Baichao Group, officially unveiled the new brand logo of Denon Laser. The new logo features a blue-green color as its core visual feature, symbolizing growth and transformation. It represents not only the process of a person's transition from youth to maturity, but also the journey of learning and progress in life and work, encouraging them to bravely face challenges and achieve self transcendence.
Heavy launch of D-Speed high-performance laser cutting machine
The new product launch event is equally eye-catching. The D-Speed high-performance laser cutting machine launched by Denon Laser has made a stunning debut, attracting attention from the entire audience. This new product is designed specifically for enterprises that pursue cutting efficiency and processing quality, with a modern and technological exterior design that incorporates new elements while retaining classic features. In terms of performance, D-Speed has demonstrated strong capabilities: the maximum single axis acceleration is 1.5G, ensuring precise cutting; The maximum linkage positioning speed is 150m/min, significantly reducing non cutting time; Maximum positioning acceleration of 2.0G, improving the efficiency of complex graphic processing; The laser power can reach up to 20kW, making it easy to handle cutting of various thicknesses and materials of sheets; The overall cutting efficiency has increased by 22% compared to the past, especially outstanding in cutting 1-3mm boards.
Technology sharing+interactive lottery
Deep technology sharing, bringing professional 'knowledge feast' to guests - overseas venue
Deep technology sharing, bringing professional 'knowledge feast' to guests - domestic venue
The afternoon in-depth technical exchange session presented a knowledge feast to the guests. Firstly, share automation technology and analyze the application areas and future trends of Denon laser automation technology; Subsequently, interpret the technical highlights and application scenarios of the new D-Speed product. After the tea break, we will share the technology of pipe cutting machines and ground rail laser cutting machines. We will conduct in-depth analysis from the aspects of technical characteristics, equipment advantages, and practical application cases. Through professional explanations and equipment demonstrations, we will showcase the strength of DiNeng Laser and make the guests look forward to future cooperation.
After the technology sharing is over, start a fun and relaxed lottery session. Generous prizes and luck come, allowing guests to not only gain knowledge, but also receive full surprises.
Thank you dinner, join hands for a new future
That evening, the "New Cheng Zhaoqi · Wanli Tongguang" thank-you banquet was held as scheduled. Mr. Domenico, President of Swiss Baichao Group, and Dr. You Song, Global CEO of Denon Laser, jointly took the stage to deliver a toast and extend sincere wishes to all guests. At the banquet, wonderful performances were staged in turn, bringing a successful conclusion to the opening ceremony.
New journey begins, shining brightly across thousands of miles. The grand opening of the Denon Laser Foshan Intelligent Manufacturing Base is not only an important milestone in the development of the enterprise, but also a vivid practice of China Switzerland cooperation and industrial upgrading. In the future, Denon Laser will rely on the global new intelligent manufacturing base, drive technological innovation, and take brand upgrading as an opportunity to continue to make efforts on the global laser intelligent manufacturing track, inject new vitality into the industry development, create new value for global customers, and write a new chapter in intelligent manufacturing!